Read Campaign Results
Campaign reporting shows delivery and engagement events for a send. Use the funnel and recipient details together.
Where to find it: Admin → Email Campaigns → Past Campaigns → open a campaign
What to do
- Start with sent and delivered results.
- Review opens and clicks as directional engagement signals.
- Inspect top links and the contacts behind meaningful clicks.
- Review bounces, complaints, and unsubscribes.
- Use the result to improve the next audience and message.
Good to know
- Open tracking can be affected by privacy features and is not proof that a person read the message.
- A click is stronger context, but it still does not replace a conversation.
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